The Nerd Helmet, as coined by The Wall Street Journal's Joanna Stern, has arrived! Apple on Monday unveiled its first hardware release in almost a decade: The $3,499 Vision Pro mixed-reality headset. But while Meta has aimed to make VR/AR affordable for the masses, with limited success, Apple is squarely aiming the Vision Pro at early adopters and developers. Apple's Vision Pro headset has an exterior "EyeSight" display to make your eyes visible to others around you. Say hello to the Vision Pro.

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Persons: Lara O'Reilly, Joanna Stern, Apple, Let's, Tim Cook, Bob Iger, Elizabeth Holmes, Justin Sullivan, Linda Yaccarino, Elon Musk, Sam Altman, Altman, OpenAI, Binance, Changpeng Zhao, Bernstein, Hollywood's, Roy Rochlin, Craig Federghi, Jack Sommers Organizations: Apple, Meta, Apple's Worldwide, Conference, Vision, Getty, Twitter, Venture, Sequoia, US Securities and Exchange Commission, Alliance, Producers, Hollywood, New York Stock Exchange, Wall, nab, Wall Street Locations: London, ChatGPT